Guangyu Li

King’s Business School | King’s College London

Address: Bush House, 30 Aldwych, London, WC2B 4BG


Welcome to my website! 

I am a final year Ph.D. Candidate in Accounting at King’s College London. Before joining King's College London, I worked as a research assistant in Digital Economy at Peking University. In academic year 2022-2023, I was a visiting scholar at the Fairbank Center for Chinese Studies at Harvard University, conducting China-related research in the financial discipline.

My research integrates field investigation and quantitative analysis to offer a comprehensive understanding of sell-side analysts and the broader capital markets. I focus on various areas, including the impact of social networks, gender disparities in social interactions, and the use of social media platforms and artificial intelligence in capital markets. In addition to capital market accounting research, I have developed a keen interest in management control issues within financial firms, particularly the performance measurement of sell-side analysts and their incentive systems.